How is Google Analytics different from Google AdWords?

4 years ago
Marketing

If you could answer the question above, then the interviewer may be interested to know your familiarity with the conversion tracking, as both Google Analytics and Google AdWords do that. However, there are key differences between the two. 

Mentioning how they differ according to parameters such as session tracking, how long does conversion tracking data take for each and how it is better to link both of them, will suffice.

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Susmita Sah
Susmita Sah
Jan 16, 2022
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